Our advertising kit
The ASA brand is recognised for independent thinking, integrity, honest reporting, high standards of corporate governance and a strong media presence. Advertisers can leverage the power of this well-known and trusted brand to connect with a national audience of members, investors, self-funded retirees, super fund trustees and corporations focused on support for their retail shareholder stakeholders.
- well educated, savvy long-term investors who want current market information
- have a significant number of holdings in their portfolio - generally 20-50 companies
- have diversified investments, including property, cash and hybrids
- 46% have portfolios valued over $1 million
- more than 60% manage a self-managed super fund
- value company analysis and data and are interested in corporate governance, financial performance and the social responsibility of companies